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Electro-Voice and Dynacord win friends at 7th Kenya Music Week

February 23rd, 2011

-- Electro-Voice and DYNACORD partner Audio Visual Engineering Ltd (AVE) was one of the sponsors of this year's Kenya Music Week

-- Dynacord's PowerMate­­3 mixers and Electro-Voice's XLC127DVX line array made their African debuts at the fair

-- The daily demo programme drew an enthusiastic response and the talent platform lively participation

The recent Kenya Music Week serves as a showcase for the African pro audio and music scene. This year, around 50 of the leading African dealers and distributors presented their new products and services to industry insiders. One of the focal points of interest was the booth of Dynacord and Electro-Voice's African partners Audio Visual Engineering Ltd. (AVE), where visitors could enjoy live demonstrations of Dynacord D-Lite and VariLine loudspeaker systems and Electro-Voice Tour X and XLC loudspeaker systems. AVE is one of the sponsors of Kenya Music Week, and among the highlights of the product range on display at the company's booth were Dynacord's new PowerMate3 generation of powered mixers and the XLC127DVX line array and Dx46 FIR-drive controller from Electro-Voice.

In addition to daily 90-minute audio training sessions – which, besides covering the basics, included a line-array workshop and dealt with special aspects of limiters and loudspeaker controllers – the fair’s four-day programme included twice-daily 'Open Mic' sessions offering up-and-coming performers a chance to demonstrate their talent on stage. These, like the audio workshops and product demonstrations, were enthusiastically received by visitors. "Around 300 people attended the demos and the training sessions attracted some 180 participants," reports Dynacord and Electro-Voice Technical Support Manager Anthony Sawyer, who supported the AVE team at the 7th Kenya Music Week. "Factor in the live concerts and 'Open Mic' sessions, and this year we were able to convince some 1,700 visitors in all of the quality of our systems."

The highly positive response visitors accorded the Dynacord and Electro-Voice products on display put the cherry on the cake. "The largest local rental company ordered an Electro-Voice XLC127DVX line-array system as soon as its buyers heard the system in action at the fair," reports Anthony Sawyer, adding: "Our commitment to this outstanding event really paid off. We will certainly be attending the next Kenya Music Week as well."

snapshot, gm, February 2011

press contact:
Guy Low
Manager, PR/Media

(952) 736-3935
guy.low@us.bosch.com